There’s no need for one to be an environmentalist or even to believe that global warming is in fact, a phenomenon occurring right now to enjoy the countless pleasures that the ocean can bring; from a nice day sitting on the sand at the beach to catching your first wave on a surfboard or perhaps just watching one of the many shows on the Discovery Channel that involves the component that fills the space of ~75% of the earth.

Done by the ad agency, Script, out of Rio de Janeiro, Brazil, for the Surfrider Foundation, who is a non-profit organization formed to make battle in the name of protecting the world’s oceans for the enjoyment by people in the present and in the future.

Let’s believe in Karma. Let’s pay it forward. Let’s leave things better than the way we found them.


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